Co-making Great Products (Jeff Patton, AgileDays-2013) — различия между версиями

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== Annotation ==
;Speaker: {{Speaker|Jeff Patton}}
<blockquote>
“Mediocrity guaranteed.” This sad tagline describes most of the  processes we use today including typical agile process. It’s easy to see  why: software development is an expensive, risky business. To deal with  the risk, we clearly separate responsibilities, creating a  client-vendor model so that we know who’s accountable when things go  wrong. Although we know things rarely go as planned, and innovative  ideas rarely spring from such a relationship, we continue to work in  processes where treating our coworkers as outsourced vendors is  considered “best practice” and risking everything on the ideas of a  select few isn’t regarded as risky.
 
This talk is about an alternative way of working.
 
In  this talk, Jeff explores companies beginning to adopt a style of  working where everyone in the organization gets involved with  identifying and solving problems. You’ll hear examples from real  companies describing their practices for learning first-hand about  customers and users.  You’ll learn about practices for collaboratively  designing solutions for the problems found in the real world, and  approaches for learning if what we created really benefited anyone. This  new style of work is a process cocktail combining the best of agile  development, lean software development and lean startup, user-centered  design, and collaborative design thinking.
 
This style of work  isn’t the traditional client-vendor model where knowing who’s to blame  is the primary concern. It’s a co-making style of work where everyone  brings their skills and experience to the table and together takes  ownership for making great products.
</blockquote>

== Video ==

{{vimeoembed|67096217|800|450}}

{{youtubelink|CWwiU1_2FVQQNrQUYYE0cM}}

== Slides ==
[[File:Co-making Great Products (Jeff Patton, AgileDays-2013).pdf|left|page=-|256px]]

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== Links ==
* {{ConferencePage|http://msk13.agiledays.ru/reports/view/44/}}

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[[Категория:AgileDays-2013]]
[[Категория:Управление продуктами]]
[[Категория:Lean Startup]]
[[Категория:Design Thinking]]